The Opposite(Antonym) of “broker”
The antonyms of broker are principal and customer. The antonyms principal and customer represent the opposite roles in a business transaction. While a broker acts as an intermediary between two parties, a principal is the main party in a transaction, and a customer is the one who purchases goods or services.
Definitions and Examples of principal, customer
Learn when and how to use these words with these examples!
The main party in a business transaction who hires a broker to act on their behalf.
Example
The real estate agent acted as a broker for the seller, while the buyer was the principal.
A person who purchases goods or services from a business.
Example
The bank's customer was pleased with the excellent service provided by the broker.
Key Differences: principal vs customer
- 1Principal refers to the main party in a business transaction, while broker acts as an intermediary between two parties.
- 2Customer is a person who purchases goods or services from a business, while broker facilitates the transaction between the customer and the principal.
Effective Usage of principal, customer
- 1Business Transactions: Use broker when referring to a person who arranges transactions between two parties.
- 2Legal Documents: Use principal when referring to the main party in a legal agreement.
- 3Sales and Marketing: Use customer when referring to a person who buys goods or services from a business.
Remember this!
The antonyms of broker are principal and customer. A broker acts as an intermediary between two parties, while a principal is the main party in a business transaction, and a customer is the one who purchases goods or services. Use these words in business transactions, legal documents, sales, and marketing contexts.