Synonyms in Detail: advertise and promote Usage & Differences

What context can I use each word in?

Learn when and how to use these words with these examples!

advertise

Example

The company decided to advertise their new product on television. [advertise: verb]

Example

She works in advertising and creates campaigns for different clients. [advertising: noun]

promote

Example

The company hired a celebrity to promote their new line of clothing. [promote: verb]

Example

He was promoted to manager after working hard for several years. [promoted: past participle]

Good things to know

Which word is more common?

Advertise is more commonly used than promote in everyday language, especially in the context of marketing and business. However, promote is still a widely used term in various fields, including sports, entertainment, and education.

What’s the difference in the tone of formality between advertise and promote?

Advertising is generally associated with a more formal tone, while promoting can be used in both formal and informal contexts.

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