What context can I use each word in?
Learn when and how to use these words with these examples!
adverts
Example
I saw an advert for a new car on TV last night. [advert: noun]
Example
The company spent a lot of money on adverts in the local newspaper. [adverts: plural noun]
ads
Example
I skipped the ads on YouTube to get to the video. [ads: plural noun]
Example
The company created an ad campaign on Instagram to reach more customers. [ad: noun]
Good things to know
Which word is more common?
Ads is more commonly used than adverts in everyday language, especially in digital contexts. Ads are ubiquitous in social media, search engines, and mobile apps, while adverts are more commonly associated with traditional media channels.
What’s the difference in the tone of formality between adverts and ads?
Adverts are more formal and traditional, and are often used in professional or business contexts. Ads are more casual and modern, and can be used in both formal and informal contexts, depending on the platform and audience.
