What context can I use each word in?
Learn when and how to use these words with these examples!
assure
Example
I assure you that the package will arrive on time. [assure: verb]
Example
She gave me her assurance that she would take care of everything. [assurance: noun]
convince
Example
He convinced me to try the new restaurant by telling me about their delicious food. [convince: verb]
Example
Her convincing argument made me change my mind about the issue. [convincing: gerund or present participle]
Good things to know
Which word is more common?
Assure is more commonly used than convince in everyday language. Assure is often used in situations where someone needs reassurance or certainty, while convince is used when trying to persuade or change someone's mind.
Whatโs the difference in the tone of formality between assure and convince?
Both assure and convince can be used in formal and informal contexts. However, assure is generally associated with a more formal tone due to its emphasis on guarantees and promises, while convince can be used in a wider range of formality levels.
