Synonyms in Detail: ballyhoo and hype Usage & Differences

What context can I use each word in?

Learn when and how to use these words with these examples!

ballyhoo

Example

The company's ballyhoo for their new product included flashy commercials and celebrity endorsements. [ballyhoo: noun]

Example

The event was full of ballyhoo, with colorful banners, live music, and enthusiastic announcers. [ballyhoo: adjective]

hype

Example

The movie was hyped as the biggest blockbuster of the year, but it didn't live up to expectations. [hyped: past tense verb]

Example

The company used social media influencers to create hype around their new clothing line. [hype: noun]

Good things to know

Which word is more common?

Hype is more commonly used than ballyhoo in everyday language. Hype is a versatile term that is widely recognized and used, while ballyhoo is less common and may have a more niche or specific usage.

What’s the difference in the tone of formality between ballyhoo and hype?

While ballyhoo is generally considered informal or colloquial, hype can be used in both formal and informal contexts, making it more flexible in terms of formality.

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