Synonyms in Detail: benchmark and gauge Usage & Differences

What context can I use each word in?

Learn when and how to use these words with these examples!

benchmark

Example

The company set a benchmark for customer satisfaction by achieving a 95% rating. [benchmark: noun]

Example

We need to benchmark our sales performance against industry standards. [benchmark: verb]

gauge

Example

Please use the fuel gauge to check how much gas is left in the car. [gauge: noun]

Example

We need to gauge the impact of the new marketing campaign on customer engagement. [gauge: verb]

Good things to know

Which word is more common?

Gauge is more commonly used than benchmark in everyday language. Gauge is a versatile word that can be used in various contexts, while benchmark is more specific and often used in professional or technical settings.

What’s the difference in the tone of formality between benchmark and gauge?

Both benchmark and gauge can be used in formal and informal contexts. However, benchmark may be more commonly used in formal or professional settings due to its association with standards and evaluation.

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