What context can I use each word in?
Learn when and how to use these words with these examples!
catchphrase
Example
The catchphrase 'Just do it' is strongly associated with the Nike brand. [catchphrase: noun]
Example
He always uses the catchphrase 'I'll be back' in his action movies. [catchphrase: noun]
watchword
Example
'Equality' is the watchword of their organization. [watchword: noun]
Example
In this company, 'innovation' is the watchword for success. [watchword: noun]
Good things to know
Which word is more common?
Catchphrase is more commonly used than watchword in everyday language. Catchphrase is frequently used in advertising, media, and popular culture, while watchword is less common and is often used in discussions about values, goals, or important concepts.
Whatโs the difference in the tone of formality between catchphrase and watchword?
While catchphrase is typically associated with a casual and informal tone, watchword can be used in both formal and informal contexts. Watchword has a more serious or philosophical connotation, making it suitable for discussions about important principles or beliefs.
