What context can I use each word in?
Learn when and how to use these words with these examples!
funding
Example
The government provided funding for the research project. [funding: noun]
Example
We are currently seeking funding to expand our business. [funding: gerund or present participle]
sponsorship
Example
The company offered sponsorship for the charity run in exchange for logo placement on the t-shirts. [sponsorship: noun]
Example
We are looking for sponsors to help fund our school's sports teams. [sponsorship: gerund or present participle]
Good things to know
Which word is more common?
Funding is more commonly used than sponsorship in everyday language, especially in the context of obtaining financial resources for a project or business. Sponsorship is more commonly used in the context of events, sports, and entertainment.
What’s the difference in the tone of formality between funding and sponsorship?
Funding and sponsorship can both be used in formal and informal contexts, but funding may be more commonly used in formal settings due to its association with business and finance.