What context can I use each word in?
Learn when and how to use these words with these examples!
gravure
Example
The company specializes in gravure printing for packaging materials. [gravure: noun]
Example
The artist created a beautiful gravure print of a landscape scene. [gravure: adjective]
rotogravure
Example
The newspaper uses rotogravure printing to produce high-quality images in its Sunday edition. [rotogravure: noun]
Example
The packaging design features a beautiful rotogravure print of the product. [rotogravure: adjective]
Good things to know
Which word is more common?
Rotogravure is more commonly used than gravure in everyday language, especially in the context of printing and publishing. However, both terms are relatively specialized and may not be familiar to ESL learners unless they have a background in printing or graphic design.
What’s the difference in the tone of formality between gravure and rotogravure?
Both gravure and rotogravure are technical terms that are more likely to be used in formal or professional contexts, such as in the printing industry or in academic writing about printing techniques.
