Synonyms in Detail: hype and buzz Usage & Differences

What context can I use each word in?

Learn when and how to use these words with these examples!

hype

Example

The company's marketing team created a lot of hype around their new product launch. [hype: noun]

Example

The movie was hyped up so much that it didn't live up to people's expectations. [hyped: past participle]

buzz

Example

There's a lot of buzz surrounding the new restaurant that just opened up. [buzz: noun]

Example

The album is already generating buzz among music critics and fans. [buzzing: present participle]

Good things to know

Which word is more common?

Buzz is more commonly used than hype in everyday language. Buzz can be used more broadly and has a generally positive connotation, while hype is more specific and can have a negative connotation if it leads to disappointment or fails to live up to expectations.

What’s the difference in the tone of formality between hype and buzz?

Both hype and buzz are informal and often used in casual conversation. However, hype may be associated with a more promotional or marketing tone, while buzz is more neutral and can be used in a variety of contexts.

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