What context can I use each word in?
Learn when and how to use these words with these examples!
individualized
Example
The teacher provided an individualized learning plan for each student based on their learning style. [individualized: adjective]
Example
The doctor recommended an individualized treatment plan for the patient's specific condition. [individualized: adjective]
personalized
Example
The company offers personalized recommendations based on the customer's purchase history. [personalized: adjective]
Example
The email was personalized with the recipient's name and interests. [personalized: verb]
Good things to know
Which word is more common?
Personalized is more commonly used than individualized in everyday language, especially in the context of marketing and communication. However, individualized is more commonly used in professional and academic contexts, such as education and healthcare.
What’s the difference in the tone of formality between individualized and personalized?
Individualized is typically associated with a more serious or professional tone, while personalized can be used in both formal and informal contexts, allowing it to be employed in a wide range of situations.