What context can I use each word in?
Learn when and how to use these words with these examples!
likeability
Example
Her likeability is one of her greatest strengths. [likeability: noun]
Example
He has a natural likeability that makes people feel comfortable around him. [likeability: noun]
appeal
Example
The new product has a lot of appeal to younger consumers. [appeal: noun]
Example
The idea of traveling to a new country has always appealed to me. [appealed: verb]
Good things to know
Which word is more common?
Appeal is more commonly used than likeability in everyday language. Appeal is versatile and covers a wide range of contexts, while likeability is less common and refers specifically to personal qualities that make someone easy to like.
What’s the difference in the tone of formality between likeability and appeal?
Both likeability and appeal can be used in both formal and informal contexts, but appeal may be more commonly used in professional or marketing settings due to its association with marketability and desirability.
