What context can I use each word in?
Learn when and how to use these words with these examples!
opening
Example
The grand opening of the new restaurant was a huge success. [opening: noun]
Example
The opening ceremony of the Olympics is always a spectacular event. [opening: adjective]
launch
Example
The company plans to launch a new line of smartphones next month. [launch: verb]
Example
The launch of the new advertising campaign was a huge success. [launch: noun]
Good things to know
Which word is more common?
Launch is more commonly used than opening in the context of introducing new products, services, or companies. Opening is more commonly used in the context of events, seasons, or businesses.
What’s the difference in the tone of formality between opening and launch?
Launch is generally more formal than opening, as it is often used in the context of business and marketing. However, both words can be used in formal or informal contexts depending on the situation.