What context can I use each word in?
Learn when and how to use these words with these examples!
outprice
Example
The new luxury car model will likely outprice its competitors. [outprice: verb]
Example
The company decided to outprice their products to create a perception of exclusivity. [outpricing: gerund or present participle]
underprice
Example
The store decided to underprice their products to attract more customers. [underprice: verb]
Example
The company's underpricing strategy proved successful in gaining market share. [underpricing: gerund or present participle]
Good things to know
Which word is more common?
Underprice is more commonly used than outprice in everyday language. Underprice is a more versatile term that can be used in various contexts, while outprice is less common and typically used in highly competitive markets or luxury goods.
What’s the difference in the tone of formality between outprice and underprice?
Both outprice and underprice are neutral in terms of formality and can be used in both formal and informal contexts.