What context can I use each word in?
Learn when and how to use these words with these examples!
persona
Example
As a politician, he carefully crafted a persona of honesty and integrity. [persona: noun]
Example
She put on a confident persona for the job interview. [persona: noun]
Example
He adopted a different persona when he was with his friends than when he was at work. [persona: noun]
character
Example
She has a strong character and always stands up for what she believes in. [character: noun]
Example
His sense of humor is one of his best character traits. [character: noun]
Example
The main character in the book was brave and determined. [character: noun]
Good things to know
Which word is more common?
Character is more commonly used than persona in everyday language, as it is a more versatile word that can be used in a variety of contexts. Persona is more commonly used in marketing, media, and public relations contexts.
What’s the difference in the tone of formality between persona and character?
Both persona and character can be used in formal and informal contexts, but persona may have a slightly more formal connotation due to its association with marketing and public relations.
