What context can I use each word in?
Learn when and how to use these words with these examples!
pursue
Example
She decided to pursue her dream of becoming a doctor. [pursue: verb]
Example
The company is pursuing a new marketing strategy to increase sales. [pursuing: present participle]
Example
He pursued his love of music by taking guitar lessons and joining a band. [pursued: past tense]
aim
Example
Her aim was to finish the project before the deadline. [aim: noun]
Example
He aimed to improve his grades by studying harder. [aimed: past tense]
Example
The company's aim is to provide affordable and high-quality products to its customers. [aim: noun]
Good things to know
Which word is more common?
Aim is more commonly used than pursue in everyday language. Aim is versatile and covers a wide range of contexts, while pursue is less common and often used in more formal or professional settings.
What’s the difference in the tone of formality between pursue and aim?
While aim can be used in both formal and informal contexts, pursue is typically associated with a more formal or professional tone.
