What context can I use each word in?
Learn when and how to use these words with these examples!
recommender
Example
The recommender system on the website suggested some books I might like. [recommender: noun]
Example
The app uses an AI-powered recommender to suggest new songs based on my listening habits. [recommender: adjective]
Example
As a wine recommender, I can suggest the perfect pairing for your meal. [recommender: noun]
promoter
Example
The company hired a promoter to advertise their new product. [promoter: noun]
Example
Social media is a powerful promoter of brands and products. [promoter: adjective]
Example
As a promoter of environmental causes, I work to raise awareness and encourage action. [promoter: noun]
Good things to know
Which word is more common?
Promoter is more commonly used than recommender in everyday language, especially in marketing and advertising contexts. Recommender is a more specialized term used in the context of personalized recommendations and user experience.
What’s the difference in the tone of formality between recommender and promoter?
Both recommender and promoter can be used in formal and informal contexts, depending on the situation and audience. However, promoter may be more commonly used in business and professional settings.