What context can I use each word in?
Learn when and how to use these words with these examples!
reorientate
Example
We need to reorientate our marketing strategy towards a younger audience. [reorientate: verb]
Example
The training program aims to reorientate employees towards a more customer-centric approach. [reorientating: gerund or present participle]
reorient
Example
We need to reorient our business model to adapt to changing market conditions. [reorient: verb]
Example
The new manager is working to reorient the team's priorities towards customer satisfaction. [reorienting: gerund or present participle]
Good things to know
Which word is more common?
Reorient is more commonly used than reorientate in everyday language, especially in American English.
What’s the difference in the tone of formality between reorientate and reorient?
Reorient is considered more formal than reorientate, making it suitable for use in both formal and informal contexts. Reorientate may sound awkward or overly formal in some situations.
