Synonyms in Detail: sale and deal Usage & Differences

What context can I use each word in?

Learn when and how to use these words with these examples!

sale

Example

The store is having a big sale on all winter clothing. [sale: noun]

Example

The company's sales have increased by 20% this quarter. [sales: plural noun]

Example

The annual charity sale raised over $10,000 for the local shelter. [sale: noun]

deal

Example

We made a deal with the supplier to get a better price on materials. [deal: noun]

Example

This week's deal includes a free drink with any sandwich purchase. [deal: noun]

Example

I got a great deal on this used car. [deal: noun]

Good things to know

Which word is more common?

Sale is more commonly used than deal in everyday language. Sale is a familiar term used in advertising and marketing, while deal is more informal and may be used in casual conversation.

What’s the difference in the tone of formality between sale and deal?

Sale is a more formal term that is commonly used in business and retail contexts, while deal is more informal and can be used in a variety of contexts, including personal transactions and negotiations.

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