psychographic Definition
relating to the study of consumers based on their attitudes, values, interests, and personality traits.
Using psychographic: Examples
Take a moment to familiarize yourself with how "psychographic" can be used in various situations through the following examples!
Example
The company used psychographic data to create targeted advertising.
Example
Psychographic segmentation is a common marketing strategy.
Example
The survey included questions about psychographic factors such as lifestyle and personality.
psychographic Synonyms and Antonyms
Synonyms for psychographic
- behavioral
- demographic
- sociographic
Summary: psychographic in Brief
'Psychographic' [sahy-kuh-graf-ik] is an adjective that describes the study of consumers based on their attitudes, values, interests, and personality traits. This type of analysis is used in marketing to create targeted advertising and segment customers. An example sentence is 'The survey included questions about psychographic factors such as lifestyle and personality.'
