Definitions
- Referring to a person who purchases goods or services for personal use. - Talking about the end-user of a product or service. - Describing a person who is part of the market demand for a particular product or service.
- Referring to a person who buys goods or services from a business. - Talking about the recipient of a product or service. - Describing a person who has a commercial relationship with a business.
List of Similarities
- 1Both refer to people who purchase goods or services.
- 2Both are part of the market demand for products or services.
- 3Both are recipients of a product or service.
- 4Both are important to businesses and the economy.
- 5Both can provide feedback to businesses about their products or services.
What is the difference?
- 1Relationship: Consumer refers to a personal relationship with a product or service, while customer refers to a commercial relationship with a business.
- 2Purpose: Consumer emphasizes the use or consumption of a product or service, while customer emphasizes the purchase or transactional aspect.
- 3Scope: Consumer can refer to individuals or groups, while customer typically refers to individuals.
- 4Context: Consumer is often used in marketing or economic contexts, while customer is more commonly used in business or service contexts.
- 5Feedback: Consumer provides feedback on the product or service itself, while customer provides feedback on the overall experience with the business.
Remember this!
Consumer and customer both refer to people who purchase goods or services, but they differ in their relationship to the product or service and the business. A consumer is the end-user of a product or service and is part of the market demand, while a customer is someone who buys from a business and has a commercial relationship with them. While consumer is often used in marketing or economic contexts, customer is more commonly used in business or service contexts.
