What context can I use each word in?
Learn when and how to use these words with these examples!
further
Example
We need to further investigate this issue before making a decision. [further: verb]
Example
The company is looking for ways to further expand its market share. [further: adverb]
promote
Example
The company decided to promote her to the position of manager. [promote: verb]
Example
The school is promoting the importance of recycling to its students. [promoting: gerund or present participle]
Good things to know
Which word is more common?
Promote is more commonly used than further in everyday language. Promote is versatile and covers a wide range of contexts, while further is less common and may be more specific in its usage.
What’s the difference in the tone of formality between further and promote?
Promote is typically associated with a formal tone, especially in a professional context, while further can be used in both formal and informal contexts.
