Definitions
- Referring to the number of people who read a particular publication or book. - Talking about the audience or readers of a specific newspaper, magazine, or website. - Describing the group of people who regularly read or follow a particular author or genre.
- Referring to the number of copies of a publication that are distributed or sold. - Talking about the physical movement or distribution of newspapers, magazines, or books. - Describing the process of a publication being passed from one person to another.
List of Similarities
- 1Both words are related to the publishing industry.
- 2Both words involve the dissemination of written material.
- 3Both words are used to describe the reach of a publication.
- 4Both words can be used to measure the popularity of a publication.
What is the difference?
- 1Focus: Readership focuses on the number of people who read a publication, while circulation focuses on the number of copies that are distributed or sold.
- 2Measurement: Readership is measured by surveys or estimates, while circulation is measured by the number of copies printed or sold.
- 3Usage: Readership is used to describe the audience or readers of a publication, while circulation is used to describe the physical movement of the publication.
- 4Purpose: Readership is used to determine the popularity and appeal of a publication, while circulation is used to determine the financial success of a publication.
- 5Scope: Readership can refer to a specific group of readers, while circulation refers to the total number of copies distributed or sold.
Remember this!
Readership and circulation are two terms commonly used in the publishing industry. While both words are related to the reach and popularity of a publication, they differ in their focus, measurement, usage, purpose, and scope. Readership refers to the number of people who read a publication, while circulation refers to the number of copies that are distributed or sold.
