What context can I use each word in?
Learn when and how to use these words with these examples!
reseller
Example
The company acts as a reseller of computer software, purchasing licenses from manufacturers and selling them to customers. [reseller: noun]
Example
He started his own reselling business, buying sneakers in bulk from wholesalers and selling them online. [reselling: gerund or present participle]
wholesaler
Example
The store buys its inventory from a wholesaler that specializes in outdoor gear. [wholesaler: noun]
Example
She works for a wholesaler that imports clothing from overseas and distributes them to local retailers. [wholesaler: noun]
Good things to know
Which word is more common?
Wholesaler is more commonly used than reseller in everyday language, as it is a more established term in the business world. However, reseller is becoming more common due to the rise of e-commerce and online marketplaces.
What’s the difference in the tone of formality between reseller and wholesaler?
Wholesaler is generally considered a more formal term than reseller, as it is often used in business-to-business transactions and supply chain management. Reseller is more casual and can be used in a wider range of contexts.
