rebrand Definition
to change the image or perception of a brand or company, often through a new name, logo, or marketing strategy.
Using rebrand: Examples
Take a moment to familiarize yourself with how "rebrand" can be used in various situations through the following examples!
Example
The company decided to rebrand itself with a new name and logo.
Example
The restaurant chain rebranded its menu to appeal to a younger demographic.
Example
The political party attempted to rebrand itself as more progressive.
rebrand Synonyms and Antonyms
Synonyms for rebrand
Phrases with rebrand
rebranding campaign
a coordinated effort to change the image or perception of a brand or company through various marketing strategies
Example
The company launched a successful rebranding campaign that increased sales by 20%.
rebranding strategy
a plan for changing the image or perception of a brand or company through various marketing tactics
Example
The CEO developed a new rebranding strategy to attract younger customers.
rebranding process
the series of steps involved in changing the image or perception of a brand or company, often including market research, design, and implementation
Example
The rebranding process took several months to complete.
Summary: rebrand in Brief
To 'rebrand' [riːˈbrænd] means to change the image or perception of a brand or company, often through a new name, logo, or marketing strategy. Examples include 'The company decided to rebrand itself with a new name and logo,' and 'The political party attempted to rebrand itself as more progressive.' Phrases like 'rebranding campaign' and 'rebranding strategy' refer to coordinated efforts to change a brand's image.