hype Definition
- 1extravagant or intensive publicity or promotion
- 2exaggerated claims or statements, especially in advertising or promotional material
Using hype: Examples
Take a moment to familiarize yourself with how "hype" can be used in various situations through the following examples!
Example
The hype around the new product launch was enormous.
Example
The movie didn't live up to the hype.
Example
The company's marketing team created a lot of hype for their new line of products.
Example
The band's concert was hyped as the event of the year.
hype Synonyms and Antonyms
Synonyms for hype
- publicity
- advertising
- marketing
- buzz
- promotion
Antonyms for hype
Phrases with hype
hype up
to promote or publicize something in an exaggerated or excessive way
Example
The company hyped up their new product so much that people were disappointed when it didn't meet their expectations.
a person who supports and promotes a performer, especially a rapper, by shouting out words of encouragement and excitement during their performance
Example
The rapper's hype man kept the crowd energized throughout the entire concert.
a model that describes the stages of adoption of a new technology or innovation, from initial excitement and hype to eventual disillusionment and maturity
Example
The hype cycle for virtual reality technology has been long and drawn out, with many ups and downs along the way.
Summary: hype in Brief
The term 'hype' [haɪp] refers to extravagant or intensive publicity or promotion, often involving exaggerated claims or statements. It is commonly used in the context of marketing and advertising, as well as in entertainment and technology. Examples include 'The hype around the new product launch was enormous,' and 'The band's concert was hyped as the event of the year.' 'Hype up' is a phrasal verb meaning to promote or publicize something in an exaggerated way.
