Like eating a hamburger with a knife and a fork, I heard a lot of jokes and memes about it. But how did the joke become so popular?

Native speaker’s answer
Rebecca
Well, it's a bit of a satirical joke about how high society has many rules or standards of behavior for social settings (called "etiquette"), and people may do things in an impractical or unnecessary way just to keep appearances. This kind of joke has been around for decades and persists in American culture.